Ebook Readers - Amazon's Ebook Reader Selling Like Hot KindlesThe Kindle Ebook Reader is the hot Christmas gift this year, largely, I suspect, due to Oprah calling it her "favorite gadget", although sales were doing well even before her celebrity endorsement.
Amazon, to its eternal shame, underestimated the Power of Oprah and so has run out of Kindle's for sale. You can get refurbished Kindles if you look hard enough (see the comments to our previous Kindle post). Or if you are lucky enough to have got a Kindle already then you can flip it and double your money.
One lucky guy got a Kindle digital book reader as a gift from his girlfriend (worth $359) and immediately put it up for sale on Craig's list for $500, with girlfriend's permission of course (don't they sound like a nice couple).
At the moment, Amazon's Kindle ebook reader can be found on eBay (spit), Craigslist, and Amazon's second-hand product site at prices up to $1,500. So well done all those folks in the US who saw this coming and stocked their garages with shiny new Kindles!
Amazon were caught with their leotards down and will only be getting more stock in February, so bad Amazon but they may benefit from higher prices in 2009.
Amazon first introduced the Kindle Ebook Reader in November 2007. The device allows users to download books, newspapers, magazines, blogs etc... and displays them on an a screen that looks like paper.
According to Forrester Research Inc., Amazon has probably sold 400,000 ebook readers although others put the figures as high as 450,000. Buy shares in Amazon?
Amazon is planning a new version of the Kindle in 2009 and is expanding the amount of stuff you can download, with over 200,000 books, plus blogs, and publications.
By 2010, the Kindle and associated digital books, at $1 billion, may represent 4% of Amazon's revenue, said analyst Mark Mahaney of Citigroup Inc., a Kindle user.
You can also contact Amazon about publishing your own blog to people on the move, via the Kindle, it wil cost you around $1 a month I believe, but you get a share of revenue, so it is probably worth the effort.
There are competitors to the Kindle, the main one being the Sony Ereader and the new kid on the Ebook Reader block - the Foxit eSlick, which is cheaper at $250 but skimpier.